Allocadia

Allocadia is a cloud-based software company that specializes in marketing performance management. The platform helps businesses to plan and manage the performance of their marketing programs by providing visibility into marketing investments, tracking of ROI, and streamlining of workflows. It integrates with multiple marketing tools and technologies for data collection, so marketers can track and optimize campaigns in real time. Allocadia's software is designed to help businesses make data-driven decisions by providing insights into marketing performance and enabling collaboration among marketing teams.